conversion tracking with Shopsite and Google

[Steve Doherty]

Using Google AdWords new conversion tracking tool, you can track conversions
to sale. You can track exact sales dollar amounts. According to Googles
instructions at https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost) into the
field in order to track properly. Make sure that the value of the variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly I am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use for
the "dynamic variable" in order to track the dollar amount of the sales? Do
I have to tweak Shopsite in some way or is there a simple answer I am not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[loren_d_c]

The way to get the dynamic variables would be via the Order API feature
of ShopSite Pro. All order variables can be passed to a custom program
of your making that can do various things with this information.

-Loren


Steve Doherty wrote:

Using Google AdWords new conversion tracking tool, you can track conversions
to sale. You can track exact sales dollar amounts. According to Googles
instructions at https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost) into the
field in order to track properly. Make sure that the value of the variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly I am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use for
the "dynamic variable" in order to track the dollar amount of the sales? Do
I have to tweak Shopsite in some way or is there a simple answer I am not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[Steve Doherty]

Thanks for your input. I thought the answer was going to be something like
that. My problem is that I don't know how to make a custom program that will
do this.

Steve


"Loren" <loren_d_c@yahoo.com> wrote in message
news:bns5ov$4h0$1@support.shopsite.com...

The way to get the dynamic variables would be via the Order API feature
of ShopSite Pro. All order variables can be passed to a custom program
of your making that can do various things with this information.

-Loren


Steve Doherty wrote:

Using Google AdWords new conversion tracking tool, you can track
conversions
to sale. You can track exact sales dollar amounts. According to Googles
instructions at
https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost) into
the
field in order to track properly. Make sure that the value of the
variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly I
am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use
for
the "dynamic variable" in order to track the dollar amount of the sales?
Do
I have to tweak Shopsite in some way or is there a simple answer I am
not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[Norman]

This method is not as good but it could be an alternate method. When paying
for ads, we like to give an associate link (web address part only) as the
link to our site. When an order comes in, it has the ad site listed on it.
When we input the ad into the accounting program, we just put the ad site in
as a class. Then you can get a report from the accounting program by class.
If you have a small number of ad words, you could give each word a different
code, such as googleA, googleB to tell which is working best.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean


"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bns25q$3qp$1@support.shopsite.com...

Using Google AdWords new conversion tracking tool, you can track
conversions
to sale. You can track exact sales dollar amounts. According to Googles
instructions at
https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost) into
the
field in order to track properly. Make sure that the value of the variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly I
am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use for
the "dynamic variable" in order to track the dollar amount of the sales?
Do
I have to tweak Shopsite in some way or is there a simple answer I am not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[Steve Doherty]

Norman,

Yes! I finally thought of doing that recently. I never used the associate
feature so it never occured to me that I could use that feature in this way.
I will do that. I would like to do both methods actually. Thanks for the
input.

Steve


"Norman" <Shop@web8.com> wrote in message
news:bnu8gn$lqf$1@support.shopsite.com...

This method is not as good but it could be an alternate method. When
paying
for ads, we like to give an associate link (web address part only) as the
link to our site. When an order comes in, it has the ad site listed on
it.
When we input the ad into the accounting program, we just put the ad site
in
as a class. Then you can get a report from the accounting program by
class.
If you have a small number of ad words, you could give each word a
different
code, such as googleA, googleB to tell which is working best.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean


"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bns25q$3qp$1@support.shopsite.com...
Using Google AdWords new conversion tracking tool, you can track
conversions
to sale. You can track exact sales dollar amounts. According to Googles
instructions at
https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost) into
the
field in order to track properly. Make sure that the value of the
variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly I
am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use
for
the "dynamic variable" in order to track the dollar amount of the sales?
Do
I have to tweak Shopsite in some way or is there a simple answer I am
not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[Norman]

If you try it, remember to only give the http part between the quotes
"http:..." for the link. Google will add the rest itself.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean

"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bnumt5$op2$1@support.shopsite.com...

Norman,

Yes! I finally thought of doing that recently. I never used the associate
feature so it never occured to me that I could use that feature in this
way.
I will do that. I would like to do both methods actually. Thanks for the
input.

Steve


"Norman" <Shop@web8.com> wrote in message
news:bnu8gn$lqf$1@support.shopsite.com...
This method is not as good but it could be an alternate method. When
paying
for ads, we like to give an associate link (web address part only) as
the
link to our site. When an order comes in, it has the ad site listed on
it.
When we input the ad into the accounting program, we just put the ad
site
in
as a class. Then you can get a report from the accounting program by
class.
If you have a small number of ad words, you could give each word a
different
code, such as googleA, googleB to tell which is working best.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean


"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bns25q$3qp$1@support.shopsite.com...
Using Google AdWords new conversion tracking tool, you can track
conversions
to sale. You can track exact sales dollar amounts. According to
Googles
instructions at
https://adwords.google.com/select/faq/c ... .html#Set8,
they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost)
into
the
field in order to track properly. Make sure that the value of the
variable
will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly
I
am
supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use
for
the "dynamic variable" in order to track the dollar amount of the
sales?
Do
I have to tweak Shopsite in some way or is there a simple answer I am
not
seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com

[loren_d_c]

It looks like Overture has the same type of thing as Google, they call
it Conversion Counter, http://www.content.overture.com/d/USm/ac/ba/cc.jhtml.

-Loren



Norman wrote:

If you try it, remember to only give the http part between the quotes
"http:..." for the link. Google will add the rest itself.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean

"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bnumt5$op2$1@support.shopsite.com...

Norman,

Yes! I finally thought of doing that recently. I never used the associate
feature so it never occured to me that I could use that feature in this

way.

I will do that. I would like to do both methods actually. Thanks for the
input.

Steve


"Norman" <Shop@web8.com> wrote in message
news:bnu8gn$lqf$1@support.shopsite.com...

This method is not as good but it could be an alternate method. When

paying

for ads, we like to give an associate link (web address part only) as

the

link to our site. When an order comes in, it has the ad site listed on

it.

When we input the ad into the accounting program, we just put the ad

site

in

as a class. Then you can get a report from the accounting program by

class.

If you have a small number of ad words, you could give each word a

different

code, such as googleA, googleB to tell which is working best.

Norman
1 Ocean Boulevard
http://www.web8.com/ocean


"Steve Doherty" <sdoherty@mobileuniverse.com> wrote in message
news:bns25q$3qp$1@support.shopsite.com...

Using Google AdWords new conversion tracking tool, you can track

conversions

to sale. You can track exact sales dollar amounts. According to

Googles

instructions at

https://adwords.google.com/select/faq/c ... .html#Set8,

they say:

If the value is not a constant but instead changes (as with a shopping
cart), you'll need to place a dynamic variable (such as Total_Cost)

into

the

field in order to track properly. Make sure that the value of the

variable

will be the total value of the purchase(s) when the page is loaded.

I asked Googlefor more detailed instructions on this, but what exactly

I

am

supposed to put there depends upon my shopping cart and how it works.

So, using Shopsite, does anyone know what exactly I am supposed to use

for

the "dynamic variable" in order to track the dollar amount of the

sales?

Do

I have to tweak Shopsite in some way or is there a simple answer I am

not

seeing?

Thanks very much for any help.
Steve Doherty
www.mobileuniverse.com
www.mobileuniversepr.com