ISBN code location for Google Feed

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ISBN code location for Google Feed

Postby VinceS » Thu Jan 06, 2011 3:35 pm

Google requires an ISBN code for books. This is not the same as the SKU for the product. I'm getting flagged on these products in the Google Feed. I have Product Field 11 defined as "Mfg Part Number" in the Google Product Search/Merchant Center Configuration. Can I use this same field for the ISBN code? If so do I need to preface the code with "ISBN:"?
Alternatively do I need to designate a Product Field explicitly as "ISBN Code" for Google?
VinceS
 
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Re: ISBN code location for Google Feed

Postby Jim » Thu Jan 06, 2011 3:55 pm

If Google requires a specific field name then you would need to use one of the custom fields and give it the name that Google specifies. ShopSite will use the custom fields name when submitting that field's data.
They keep changing what they will and won't accept so it is kind of a game of chance when submitting feeds. Their error report may give you details on what you need to name the field.
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Re: ISBN code location for Google Feed

Postby robm » Thu Jan 06, 2011 6:37 pm

Vince,

We have a blog post about this exact issue, and the Google Product Search "Requirements":

http://www.lexiconn.com/blog/2010/08/new-google-product-search-requirements/

Hope this helps.

Rob
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