Is there a way to track orders by source?

[gkrehbiel]

I send traffic to my store from different sources, e.g., email, google, links on my home page, etc.

I would like to be able to distinguish orders by source so that I see how effective these different efforts are.

Do you have any ideas on how to do this?

My first thought is to put a query parameter in the link. E.g., an email link might look like store.html?source=email and a google link might look like store.html?source=google. But of course there would have to be something inside Shopsite to grab that URL and associate it with the order.

Any ideas?

Thanks,

Greg

[robm]

Google Analytics should give you this level of granularity on where an order came from. It is integrated into ShopSite, so it's easy to enable. You can setup campaigns with source query parameter tracking to easily separate out orders from the web, paid ads, email campaigns, etc...

[gkrehbiel]

I have Google Analytics and know it can be done there, but it doesn't give me source information on a particular order.

Ideally what I'd like to be able to do is capture the source parameter when the visitor arrives at the site and write it to a cookie, then include that parameter as an extra field in the order.

IOW, someone receives an email with a link to page.html?source=email2 and goes to my site. I write "email2" to cookie in the user's browser. If the user places an order, "email2" gets read from the cookie and included as a field in the order.

How hard would it be to do that?

Thanks,

Greg

[Jim]

If you have ShopSite Pro have you tired the Associate feature? Assign an associate for the various places when an order come through it will have the associate name in it.

[gkrehbiel]

That might do it. I can set up an associate for each "source." I'll give that a try. Thanks.